Chapter - Celtra Digital Banners
Greystar - Chapter
We worked with Chapter luxury student living on an awareness campaign during the build-up for the start of the new university year. This aim of this creative was to provide as much information possible to prospective students in London, therefore we created banners that were essentially microsites. Each banner housed a carousel, a location component and a virtual tour, users are encouraged to swipe through the carousel to view more images of the development, view the location video and interact with the panning room tour. The interaction within the advert was recorded so we could report on the effectiveness and time spent within each component, as well as any leads.